10 Deadly Mistakes Amateur Bloggers Make In 2022

Google is getting smarter in 2022, which means you have a higher chance of ranking than ever before! The algorithm is dropping low-quality blog posts out of the race and here's how you can avoid committing the same mistakes!

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When I finally set my mind to blogging consistently, I thought all I need is to crank out content as much as I can and I’m all set. 

Sure, bloggers are fiery, passionate individuals, but successful bloggers understand that there is some technical aspect to it.

Most blogs fail not because the writer isn’t skilled or creative, but because the writer lacks the technical skills required to actually drive readers to the blog. 

I started out having no clue what I’m doing, and after spending a few years learning the blogging mistakes the hard way, I’m here to do everyone a favor and save you time. 

Why? So you can earn money from blogging faster!

Top 10 Mistakes Amateur Bloggers Make

Poor Niche Selection 

I’ve briefly discussed this on my blog about getting started with amateur blogging, and I think it’s worth expanding a little. 

In my experience, there are two ways this can go wrong. 

A.) You chose a niche that you’re passionate about, but it’s too competitive. 

B.) You chose a niche that isn’t competitive, but you’re not passionate about. 

In my early years of blogging, my mistake was the latter. 

My niche was about rowing machines, it was an affiliate site and only managed to write a few blog posts before I decided it was draining the life out of me. 

While the niche was quickly showing signs of traffic and affiliate revenue (already made a sale with only two blog posts in) it wasn’t worth continuing the project on my end. 

For new bloggers, do yourself a favor, and don’t start a niche site if you know you won’t be able to continue writing long-term. 

As for the former, it’s easy to get excited writing about the things you’re passionate about. It could be going vegan, living in a tiny home, finance, and health and fitness. 

However, those topics are too competitive. Google will choose authority over relevance, so you won’t stand a chance against the big sites. 

If you need help in selecting niches, I have listed down the Top 10 Best Niches for Blogging with three low-competition topics each to get you started. 

🔥 Top 10 Niche Ideas with Great potential

Download our free list with underrated niches for your blog.

But all hope is not lost, there is a way to successfully build a community around a competitive niche, which leads us to mistake number 2. 

Not Using YouTube 

Let’s face it: video is here and it’s here to stay. 

If you truly want to rank for competitive topics, it’s best to put it on video. 

Now, I’m not saying you need to throw out the blogger’s hat and go full-time on video creation, but I’m saying to use YouTube to boost your website.

Here are reasons why it’s important to upload a few videos:

  1. Google owns YouTube, and because of that Google favors pages with video content, which gives you a boost in rankings.
  1. There are certain topics that would rank better in video format. These are normally how-to topics, so if you search for how to cut lawns, this will show up.

You could write an in-depth blog post with pictures, but it won’t get much traffic.

  1. You’ll be driving more traffic to your website from your videos and vice versa. 

The goal for every blog owner is to build a community of like-minded individuals, and using YouTube as leverage is a smart way to save time and get results faster. 

Using A Free Service Provider

I think it’s already a given, but there’s still a lot of amateur bloggers who use WordPress.com and other free hosting platforms for their blogs

The reason why I don’t recommend it is because you can easily be kicked out of their platform. What’s more, you don’t have much freedom in monetizing your blog. 

You may not be able to sell your merch, run ads, and have affiliate links. Another thing is that your blog can only grow as much as they allow it to. 

So, how much is a good hosting provider? 

For an amateur, it can be as low as $2.59/mo, so the investment is pretty cheap. Naturally, you can upgrade to a premium plan as soon as your site starts to get traction. 

We recommend using Dream Host for amateur blogging, but there are other budget-friendly alternatives you can choose from too. 

Writing Without A Blog Structure

Let’s say you’ve found the perfect niche for you – so, should you start writing immediately? 

Of course not!

This is a common mistake that not only amateurs make, but also experienced bloggers. Before you start writing content, make sure to build a comprehensive blog structure.

All the posts should be lined up logically, so you can guide the readers from point A to point B efficiently. 

For example, your niche is paddleboarding. You can do something like this…

Beginner’s Guide To Paddle Boarding 

How To Choose to Stand Up Paddle Boards 

How Much Do Paddle Boards Cost

Best Paddleboards for Beginners

Best Places To Paddle Board

You’re guiding the reader from paddleboard introduction to choosing a paddle board, to the cost, to a product round-up, and assuming they’ve already bought one, you have a nice, comprehensive list of places ready for them to read. 

And if you really want to get down to the nitty-gritty, you can even write about How To Fly With A Paddle Board as well. 

Of course, you need to make your blog structure have at least 30 or more topics before writing for efficiency. 

This also allows you to make sure the niche you chose isn’t too niched down to the point you can only cover a few articles. 

If you can only think about 10 to 20 topics to write about even after hours of researching, you’ll hit a dead-end soon enough.

Rehashing Content From Other Sites

Okay, so for the first few blog posts, I’m 100% sure you’re just super excited to write down whatever you have in mind, which has its downsides- we’ll talk more about that later. 

However, as you try to grow your blog, you’ll eventually bump into unfamiliar topics, which may lead you to rehash blog posts from already-ranking websites.

Unfortunately, you won’t rank from re-writing content that already exists. At times like these, it’s important to wear your research cap, and start diving into reading hours of content to write a comprehensive post that adds new value to the readers.

If you can provide original photos, add data, and charts to the post from your research, then you’ll have higher chances of outranking competitors. 

So yes, writing original, high-quality articles may be time-consuming, but it does guarantee traffic to your site. 

You can either write…

  • 10 low-quality articles with no traffic 
  • 1 article that answers multiple target snippets with 10,000/monthly traffic 

The good news is that it doesn’t have to eat up too much of your time, eventually. When you get the hang of writing, you’ll become more efficient and produce quality content faster. 

Some advice: If you’re writing a topic that you’re not experienced in, it’s best to write as if you’re a friendly neighbor who did some research because you want to help. 

It’s a good tone to use, it builds trust, and they’ll feel more connected to you. 

Making Your Blog A Diary 

So, blogging was initially a diary for people on the internet to share their thoughts. 

Especially in the golden era of Tumblr. 

However, people then started using blogging for educational and informational reasons, and now it is all what blogging is.

When you’re writing a post, let’s say, How To Get Over A Break-Up, don’t make it your frustration outlet to express your experiences in detail – your readers won’t like that!

It’s okay to share a bit of personality and experiences on your blog, but remember, you’re writing for your readers and not for yourself. 

Use facts, already given data, or make your own research to use on your post. It’ll give your audience a better perspective on the situation.

Blog Posts That Have No Format 

Proper formatting is immensely important for two reasons:

  1. It makes sure the reader understands what you’re writing, giving the post a proper breakdown of the topic.
  2. It makes sure Google understands what you’re trying to communicate 

For example, the query “the best workout for abs” has this as on the SERP. 

The Top 10 Ab Exercises are H2 and the rest of the list are H3 headings. The article itself is properly broken down, making it win the featured snippet. 

You can say they won the featured snippet because they’re a high Domain Authority website, so I’ll show another example.

The keyword “top reasons why relationships fail” has this as its first-page result,

The site has only 9 out of 100 DA (at least by Moz’s metrics) and they managed to outrank big websites like…

Yup, these sites have millions of readers with incredibly high domain authority, but it’s possible to outrank them with proper search analysis, formatting, and quality content. 

Save yourself the trouble and start learning about blog post headings. 

Inconsistent Posting Schedule 

Set a realistic posting schedule and stick to it.

A lot of new blogging websites fail because they quit after posting a few articles. Listen, blogging is a skill and an investment. It’s going to take some time.

It will take a couple of months before your post starts getting traction, and it’s okay, that’s why it’s important to frontload your content when you have a new website! 

With a consistent schedule, you’ll start earning from your blogs within six to twelve months, so don’t put down your blogger hat yet! 

A good way to stay on track is to treat blogging like a job, so you can set your working days and time, and put it in the work as you would in a 9-5 job.

Remember, you’re blogging because it’s a long-term investment that allows you to earn income passively for many years to come, which leads us to our next point…

Not Building An E-Mailing List

“Your email list is going to be your highest converting traffic channel.” – Neil Patel

If you’re an amateur blogger who wants to eventually turn your blog into a lucrative source of income (don’t we all), it’s essential to start building an e-mailing list as early as you can.

However, it’s not really all about the $$$, sending out a newsletter is a great way to communicate and share more intimate things with your community. 

You can share great tips, share your weekend experience, or even just food for thought to your audience. E-commerce companies use newsletters to give discounts, promos, and giveaways! 

Which reminds me, if you want to join our young but growing community, sign-up for our newsletter below!

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Don’t tell anyone, but it’s completely free (for now) 🤫

We share unique ways on how you can earn money online and have lucrative side-hustles while working a full-time job! 🙂 

With that said, building an e-mailing list isn’t expensive. In fact, it’s actually free! I recommend checking out ConvertKit, it’s the one we’re using. And here’s a super in-depth instructional video by Freddy Korpershoek.

Ugly Website Design and Poor Navigation 

Visitors are choosy. It doesn’t matter if you have the best content or service in the world, if the web design is unappealing, people are going to close the tab right away!

Imagine this, your car broke down and you’re looking to purchase some parts, you look for services on Google, and you found this site.

My question to you is: would you risk buying anything from their site? 

Or would you rather purchase from this site…

Most would choose the latter. 

Your web design is your branding, having a professional website gives your visitor a premium experience, which makes them stay longer and return frequently to your site. 

Here’s a really quick checklist to go through:

  • Easy to navigate
  • Eye-friendly color scheme 
  • Mobile-responsive design 
  • Fast loading speed 
  • Smartly placed CTA buttons 

Thankfully, there are a lot of free website builders you can use at the beginning of your blogging career. 

If you really want to start learning how to build a website from scratch, Web Monkey made a 3-hour video on how you can do just that. 

Avoid These Mistakes To Rank Faster

As a beginner, you don’t have to invest big bucks to get started, but you do have to invest a lot of time. 

The biggest difference between bloggers then and now is that we have free resources on the internet to guide us through the process. 

If you play your cards right, you’ll start getting traction in no time! 


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